Platamama
Documentary | 2018 | 80min
A Bolivian family leaves their country, their culture, and their traditions behind; distancing themselves from the Pachamama in search of the God that can be found in the big cities, the "Platamama". The documentary follows the family of immigrants living in São Paulo and working in the sewing industry for big clothing brands. Showing their daily routine, the film portrays a work-centered life under precarious circumstances: they are neither in their native land nor in any land, where consumerism and dreams are their only escape from reality.
Direction, script and production direction Alice Riff
Production Studio Riff
Co-production Paideia Filmes
Executive production Heverton Lima
Editing : Yuri Amaral
Photography Dan de Carvalho
Mixing Rubén Valdez
Direct sound Caio Mazzilli
Color correction Alice Drummond
Sound editing Mariana Vieira
Poster Ana Prata and Guilherme Ginane
With
Denilson Chiara Manami, Carmen Manami, Pamela Ruth Apaza, Mari Apaza, Richards Tex Brown Mahaney
The project was awarded resources for the production of the Edital de Fomento ao Cinema Paulista 2014, sponsored by Sabesp; won best project in development Bolivia Lab 2015; and participated in Cinemundi – 2014 co-production meeting and the Atlantic Doc Uruguay Development Laboratory.
FESTIVALS
Tiradentes Film Festival, 2018
Latin American Film Festival, 2018